Research Best Practices

When you're trying to create an innovation organization, it helps a lot to know what others are doing. Check back frequently as we will be posting new cases here periodically. Here are some examples from our Innovation University Site Visits.

    Tropicana/CSX Transportation Partnership
    When 25 years of adversarial relationship between customer and supplier are transformed into a deep, trusting partnership, magic happens. In this case the magic occurred all through both organizations and showed up on the bottom line.

    Cirque du Soleil, Creating a Culture of Extraordinary Creativity
    It's a circus … but it's also a business. And in this business of creating magic for people around the world, they also focus on the fine details of creating a culture of creativity.

    Dell University -- Stealth Learning
    John Cone at Dell University believes that the training function should be invisible, delivering the information people need, when they need it, easily and naturally.

Fast Company magazine is a great resource for learning about innovative companies.
Here are some of our favorite FC stories:

    Roberts Rules the Road
    Roberts Express Inc. is a Fast Company in a slow industry. Forget next-day delivery. This outfit offers same-day delivery. How does it keep outrunning its competition? We were so taken with this company that we scheduled an IU site visit here. They were everything mentioned here … and more.

    Designed for Innovation (Pitney Bowes Credit Corporation)
    PBCC used to be a big, boring division of Pitney Bowes. Now it's a new-product powerhouse. What's the secret? "No straight lines, no linear thinking," says president Matthew Kissner. Read how Kissner inspired an "idea factory."

    Here, Innovation Is No Fluke
    Fluke Corp. has a formula for continuous growth -- 100 days plus $100,000 equals winning new products. Joe Martins, mentioned in the article, was a speaker at InnovationNetwork's Convergence 97.